It has recently been brought to my attention that now on the market are custom order condoms carrying your likeness. That’s right 1) Upload your picture, 2) Select Rubber Specs, 3) Your Personal Branding – now a lot more personal. So, with all the 2k9 talk about personal branding I’ve been hearing this week, my question is whether or not your face (or mine, rather) on a jimmy hat helps or hurts your personal brand?
Don’t get me wrong, I want to get my likeness in every nook and cranny I can manage and the thought of someone taking one of these custo-condoms out of a bowl at a party, only to realize hours later, just before consummation, that my smiling mug is right there cheering the act on is something I won’t, lightly pass on; but what does driving the message home (literally/figuratively) in this fashion say about intimacy? Is intimacy, like body parts and baby names before it, the next frontier for lead footed marketers? Are you about to have my smiling mug all up in your unmentionables? It’s worth pondering.
